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Ian Courtright © 2024

Package Design

Tayo Food Truck, known for its mouth-watering tacos, had a creative idea for a takeout container sleeve. They needed a design that seamlessly integrated with their existing logo and brand aesthetics. I was brought in to create a cohesive and eye-catching pattern design and sleeve design. Additionally, I created a custom mockup to bring the entire concept to life.

After understanding their brand and design preferences, I developed a pattern that reflected Tayo Food Truck’s vibrant style. The sleeve design was then tailored to fit their takeout containers perfectly, ensuring both functionality and visual appeal. With the final mockup approved, Tayo Food Truck collaborated with a manufacturer to mass-produce the sleeves. The result was a professional and branded takeout container that not only elevated their presentation but also reinforced their brand identity with every customer interaction.

Tayo Food Truck

Package Design